Founders and CEOs aren’t the only one to lead innovation in the CPG industry, as Organifi’s Mae Steigler will tell you. In fact, she’s worked hard to build a team of people who not only inspire new ideas, but also motivate those around them. On this episode of the Conception to Consumption (C to C) Podcast, she’ll explain what characteristics top innovators share and how unifying a growing organization under one powerful mission can produce incredible results.
About Mae Steigler
Mae Steigler serves as CEO of Organifi and is responsible for the alignment and development of people and processes. Since its founding in 2014, she has played a key role in growing Organifi from a startup to over $100 million in total revenue, making INC. 5000’s fastest-growing companies list four times, and being awarded Forbes Great Places to Work for the three years in a row.
Joining Drew Canole, Organifi’s founder, in 2011, Mae worked alongside him to build Fitlife.tv, a health transformation digital marketing and content startup. Applying her background in nutrition and research, Mae gained priceless entrepreneurial experience building a community from several thousand to over three million on Facebook, a digital membership, and creating from the ground up a group coaching and certification program by leveraging new technologies.
Three years later Organifi launched. Mae was instrumental in the build-out of new roles and business functions such as influence marketing, human resources, and operations, fostering progressive team growth from three to 90. Shifting from a digital content marketing company to a physical product superfoods giant provided invaluable learning for Mae as she grew with the company. Her specialties are problem-solving, high emotional intelligence, people development, and navigation of organizational change for business and team success.
Founded in 2014, Organifi has been in the business since the rise of superfood supplements and is a prominent contributor to the industry’s success. Boasting a vast collection of superfood supplements, Organifi helps people get the nutrients they require in order to function at their peak! Listen to this full episode of the C to C Podcast to learn more about Organifi’s growth, approach to innovation, and mission.
When I think about innovation success, I really think about the fundamental importance of bringing in and building a team of mission-aligned people
– MAE STEIGLER, CEO, ORGANIFI