From Complexity to Clarity
How Baker & Baker transformed their supplier management program for improved visibilty and efficiency. Get the Details
Baker & Baker needed automation and real-time data to stay ahead
In the highly competitive bakery industry, Baker & Baker has set the standard for quality. As one of Europe’s top suppliers of bakery products, they lead the market in categories like donuts, muffins, brownies, cookies, cakes, speciality bread, and viennoiserie. Their delicious creations have won over customers worldwide.
However, behind the scenes, Baker & Baker faced a daunting challenge: managing a complex network of almost 1,000 suppliers. Keeping track of essential documents—ranging from certifications to HACCP plans—was a time-consuming and overwhelming task.
Discover how Baker & Baker, driven by their commitment to excellence and innovation, overcame this challenge and transformed their supplier management process with TraceGains.
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Source: Baker & Baker
Baker & Baker Snapshot
Baker & Baker is a leading bakery products manufacturer, with 12 manufacturing sites across six European countries, serving more than 30 markets across Europe and EMEA.
Baker & Baker specialises in creating high quality own label and branded bakery products, in addition to their exclusive licensing partnerships. They also operate a range of trusted and recognised bakery brands throughout the European markets, spanning both sweet and savoury bakery categories.
Baker & Baker’s Challenges
Managing 800+ suppliers via manual processes was complex and labour-intensive
Inconsistent processes made it difficult to keep documentation current and accessible
Maintaining audit trails and obtaining instant visibility was frustrating and inefficent
“The manual labour involved in data management made it difficult to access reliable, consistent information quickly.”
The Solution
Baker & Baker turned to TraceGains Supplier Management to tackle their supplier challenges. With advanced automation and real-time analytics, TraceGains helped Baker & Baker streamline their processes, enabling them to address potential issues proactively and enhance operation efficiency.
Automated and centralised document management
Real-time data for supplier quality and technical issues
Proactive risk identification by supplier, item, and location
Translation capabilities for cross-regional collaboration
“TraceGains gives us visibility of real-time data for technical and quality-related issues.”
The Results
Faster Supplier Approvals
Significantly expedited supplier approvals, in some cases, from weeks to mere hours.
Improved Data Accuracy
Ensured reliable and consistent information through automated updates.
Reduced Admin Workload
Freed up staff for strategic tasks and enabled a proactive compliance approach.
Enhanced Risk Management
Strengthened proactive risk mitigation and reduced compliance issues.
“TraceGains is doing a lot of the work for us in terms of administrative function—allowing us to be more proactive and strategic. The benefits are clear. There’s no reason that any player in the food industry shouldn’t get behind TraceGains.”
Streamline your supply chain management
Empower your team with TraceGains to simplify supplier data and relationships—no matter how complex. Optimie your processes with ease.
