NEW PRODUCT DEVELOPMENT

Go to market fast with AI-powered artwork management 

TraceGains, together with Esko, is now offering an AI-powered artwork management solution specifically engineered for the complexities of food & beverage (F&B) packaging. Get full visibility into your artwork lifecycle and launch error-free labels faster.

WebCenter Go helps you go to market quickly|error-free|confidently

It’s time to abandon that spreadsheet

Managing artwork with spreadsheets is so yesterday. 

WebCenter Go helps you build approval workflows, proof files, and comply with regulations—all without IT overhead or you squinting at endless rows, columns, and cells. 

Automated workflows for complex labeling

Keep projects moving with automated workflows and cut the delays and siloed reviews that come with traditional project management.

Proof files with pixel-perfect precision

Check spelling and font, compare artwork versions, analyze colors, annotate, and review proofs with an advanced proofing toolkit.

Comply with regulations

Run AI-powered checks for font, typography, logos and icons, and mandatory claims before going to market.

See how your projects are faring

Analyze your projects and see how your team is performing across tasks. Track KPIs like project completion rates and efficiency percentages.

Artwork management does not have to be analog

Emails and Excel sheets no longer cut it. Review artwork and go to market faster with a single AI-led software instead of toggling screens and threads.

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How WebCenter Go works

TraceGains Supplier Management solution showing supplier approval statuses and more

From “Start Project” all the way to market 

Map out your entire project end to end and let AI get your artwork from one stage to the next. WebCenter Go also gives you 100% visibility every step of the way so you’re never in the dark.

TraceGains Supplier Management automation functions like workflows, email blasts, etc.

Catch the errors your human eyes miss

WebCenter Go checks your artwork’s font sizes, spelling, color separation, barcodes, and more with rich proofing across file formats and sizes. 

TraceGains Supplier Management solution preview showing audit-ready functionality like missing document reports

It’s got a list, it’s checking it twice

WebCenter Go lets you build custom checklists based on packaging type, market, product line, and more to make reviews seamless.
TraceGains Supplier Management solution preview showing audit-ready functionality like missing document reports

V5 vs. V6? Who’s got time for that?

Not you. That’s why WebCenter Go automates version comparison for you with three different modes: side-by-side, difference, and flicker.
TraceGains Supplier Management solution preview showing audit-ready functionality like missing document reports

You 🤝 WebCenter Go = Error-free packaging

Our add-on compliance module helps you build custom rules to check artwork for everything from missing allergens to barcodes that may not scan at retail.

WebCenter Go doesn’t generate abstract ROI

Our AI-powered artwork management removes identifiable costs we already incur across reprints, delays, labor, and compliance risks. These savings are noticeable and often measurable within one operating cycle.

Revenue timing loss

We address this hidden revenue impact that can involve:

  • Delayed billing
  • Missed promotion windows
  • Overall reduced campaign ROI

Reprints and errors

Well, these direct, hard costs are pretty self-explanatory, including:

  • Material waste & scrap
  • Press downtime charges
  • Rush shipping fees
  • Emergency artwork fixes

Technical cost drivers

Together, we tackle operational waste, such as: 

  • Idle inventory
  • Deferred invoicing
  • Retail slot penalties
  • Wasted marketing spend

Compliance and recalls

Risk-adjusted costs, such as these, can verify wildly and add up quickly: 

  • Allergen misstatements
  • Ingredient mismatches
  • Claim inconsistencies
  • Barcode errors

Manual coordination

These labor costs aren’t “soft,” but they can involve:

  • Chasing approvals
  • Finding the latest file(s)
  • Reconciling comments
  • Re-reviewing due to confusion

Capacity unlock

Avoid additional heacount costs with AI-powered capabilities that can:

  • Reduce admin overhead
  • Scale efficiently 
  • Accelerate speed-to-market
  • Allw you to focus on high-value tasks
TraceGains logo, portrait style in white
Esko logo in white

Together TraceGains and Esko are redefining what’s possible

What happens when you take the world’s first and only networked ingredients marketplace and combine it with the leading packaging & labeling ​artwork management system? 

Innovation that can keep up with today’s trends. In collaboration with a growing partnership that enables trust in CPG inside and out.

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Frequently asked questions (FAQ) about WebCenter Go

What is WebCenter Go and how does it work with Packaging Specification Management?

WebCenter Go is a cloud-based artwork management solution from Esko that streamlines packaging approvals. When integrated with Packaging Spec Management, finished goods specifications are directly linked to artwork projects, giving teams real-time visibility into approval status and ensuring packaging and labels always match product specifications.

How does WebCenter Go reduce errors and risk?

By connecting artwork projects to Packaging Spec Management’s specifications, WebCenter Go ensures every label and packaging design reflects the latest formulas, claims, and regulatory requirements. Automated status tracking and change notifications reduce manual rework, eliminate version mismatches, and minimize the risk of costly recalls or production delays.

Can multiple teams and locations collaborate in WebCenter Go?

Yes. WebCenter Go provides a centralized platform where R&D, packaging, marketing, and co-manufacturers can collaborate on artwork projects from anywhere. Role-based access, approvals workflows, and audit trails make cross-functional collaboration simple, transparent, and compliant.

How does WebCenter Go help with change management?

When a specification, formula, or packaging component changes in Packaging Spec Management, WebCenter Go flags impacted artwork projects automatically. Teams are prompted to review, update, and approve the artwork, creating a seamless, automated change-control loop that keeps your product data and packaging fully aligned.

Ready to go to market faster? 

FEATURED PRODUCT

Supplier Management
Centralize supplier data. Reduce risk.

FEATURED PRODUCT

Supplier Management
Centralize supplier data. Reduce risk.

FEATURED SUPPORT

TraceGains Academy
Expert-led learning, on your schedule.

FEATURED SUPPORT

TraceGains Academy
Expert-led learning, on your schedule.

FEATURED SUPPORT

TraceGains Academy
Expert-led learning, on your schedule.

FEATURED RESOURCE

FSQ Playbook
Dive into proven FSQ strategies.

FEATURED RESOURCE

FSQ Playbook
Dive into proven FSQ strategies.

FEATURED RESOURCE

FSQ Playbook
Dive into proven FSQ strategies.

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