In this episode, Better Juice’s CEO, Eran Blachinsky, shares his belief that food tech is the future. With a career spanning over a decade in the chemical and food industry, Eran brings a wealth of multidisciplinary experience, integrating biology, chemistry, engineering, and business leadership in his pursuits.

Better Juice, the brainchild of Eran and his team, promises a paradigm shift in the beverage industry. Imagine a world where your favorite juices have 80% less sugar. The patent-pending technology leverages all-natural ingredients to convert monosaccharides and disaccharides (fructose, glucose, and sucrose) into prebiotic and other non-digestible fibers and sugars. The result? A healthier beverage option that retains the juicy flavor we love. 

In this conversation, Gary Nowacki and Eran discuss the innovative technology that sets Better Juice apart – the first food tech startup to introduce a revolutionary method of reducing all types of sugars in orange juice. Listen to this podcast today to discover the scientific approach to food tech innovation.